Empowering clients to take action13 July 2023

Integrated Wealth Planning is key to uncovering your client’s past, present and future. It helps you understand who they are, where they come from, and what their dreams, goals and aspirations are. It enables them to plan for their desired lifestyle and uncover what is important to them

After the first three steps of Integrated Wealth Planning, namely the initial engagement, goal-setting and data gathering steps, the planners know their clients’ story and the focus shifts towards empowering them to take action and realise their envisioned future. A little quote with a large dose of reality comes to mind: "A goal without a plan is just a wish".

Clients are motivated to take action when they:

  1. Trust in the planner and the process.
  2. Have access to sufficient information.
  3. Understand the potential outcomes and consequences of their decisions.
  4. Recognise clear benefits or positive outcomes.
  5. Are actively involved in the decision-making process.

The next step in the Integrated Wealth Planning process includes scenario planning which allows both planners and clients to collaboratively design solutions tailored to their needs. Planners assist clients in exploring possibilities that can facilitate their desired lifestyle. The Wealth Integrator tool models all potential consequences of each option, visually presenting positive or negative outcomes to clients. The planner then invites the client to consider which of the options modelled can now be implemented.

During this stage of the planning process, the planner:

  1. Guides the client through the decision-making process.
  2. Assists the client in considering all possible alternatives available to them.
  3. Avoids imposing decisions or prescribing specific options.
  4. Empowers the client to make their own choices.
  5. Creates a safe space for clients to ask questions.
  6. Provides education and relevant information boosting the client's confidence to move them into action.

Good lifestyle financial planners have the skills to motivate and empower their clients to take action and make the right decisions to bring them closer to their desired lifestyle and grow and preserve their wealth.